Strength Marks is a body positive campaign compiled of untouched photographs, candid interviews, and original artwork. Inspired by the activism and art of Jameela Jamil, Sara Shakeel, and Lena Dunham, Strength Marks was created in order to give people a safe space to feel beautiful in their natural bodies. Founder, Zelda, began by photographing family and friends, decorating their stretch marks with biodegradable glitter and asking them to answer questions to get a better understanding of the struggles they've faced on their journey to self-love and acceptance. The project has welcomed a community of people driven to dispel societal beauty standards and encourage self-confidence!
Founder & CEO, Zelda